Shopping online is big business and that means if you want a slice of the pie, you will need to have an effective eCommerce website. But what design features and factors make an online shop profitable? Keep reading to find out! Draw attention to your best sellers If you had a brick-and-mortar store, you would likely create […]
How Voice Search is Changing SEO
From Siri to Alexa, voice technology has been finding a way into our everyday life. In a pre-pandemic world, marketers expected half of all online searches to be voice-controlled by 2020. 30% of browsing sessions will occur without a screen by 202231% of smartphone users use voice technology at least once a week around the world55% […]
How Many Words Should I Have In My Blog Post?
When publishing any kind of blog post, it’s likely that you want people reading it. Even those who publish their own thoughts via their hobbyist blog, technically only writing for their own enjoyment, will no doubt hope the content reaches an audience. And in the wild west of internet, we can never be too certain […]
Why is SEO a Monthly Fee?
One of the most common questions I get asked when talking to potential clients is ‘Why is SEO a monthly fee?’ There are two essential types of SEO – onsite and offsite. Onsite SEO happens mostly at the beginning of an SEO campaign – in the first month or two. While offsite SEO is a more […]
Which eCommerce Platform is Best for SEO?
Are you looking to build the strongest foundation for your website by discovering which eCommerce platform is best for SEO? You’ve come to the right place. We have conducted a short study to find out the real live results of which platforms are ranking best.If you’re looking to launch an online store, either as an […]
How Much Does SEO Cost? The No-BS Guide
The question of how much SEO costs is not exactly one that has a definitive answer. However, there are many different factors to examine to determine the cost of SEO in Australia and how much you should be paying. It’s worth investing in an SEO campaign, but you don’t want to spend too much and […]
What Are SEO Keywords?
If you are a beginner to SEO, one of the most important lessons to learn is the importance of keywords and how to use them effectively. Keywords are part of what makes SEO work, giving search engines identifying phrases that they can use to find the best results. You might have heard about keywords and […]
Should I Have a Blog on My E-Commerce Website?
Should I have a blog on my e-commerce website? The simple answer to this is yes. Although blogs may be seen as a little old school, they do still provide some really good benefits for your website, especially an e-commerce website. A blog serves a few purposes: The first reason to have a regularly updated […]
How to Choose a Digital Marketing Agency
One of the keys to running a successful business is good marketing – and since most of the world now uses the web to find what they need, promoting your company online can be a great way to reach out to more of your potential customers or clients. This is one of the main reasons […]
SEO Tips for an Ecommerce Site
The success of almost any business rests on the quality of its marketing efforts – and these days, their online presence can make or break a companies’ ambitions. With ecommerce quickly becoming one of the fastest growing niches, it’s no wonder that tools such as search engines are relied upon more and more as a […]
SEO vs PPC
When it comes to online success for businesses, understanding search engine marketing is the key to thriving in the digital marketplace. While there are numerous strategies available to market your business online, a perennial debate exists between whether Search Engine Optimisation (SEO) or Pay Per Click (PPC) is more effective. SEO involves the analysis of […]
Guide to SEO-Friendly Web Design – 11 Crucial Factors
Getting you on-site SEO is a vital part of ensuring you rank as well as possible in google’s results. There are some important factors which should be considered when designing your website. I have outlined these below. Quick Navigation Page Title URL Text Above Fold H Tags Content Blog Keyword Research User Metrics Site Structure/Navigation […]
