Leveraging SEO to Drive Organic Traffic to Your Website

Search Engine Optimisation, otherwise known as SEO, is a systematic process that allows you to optimise online content for the greatest level of visibility in search engine rankings. There are a variety of different techniques and strategies that make up SEO. The ultimate goal is to increase organic (non-paid) website traffic by appearing prominently in […]

Why is SEO a Monthly Fee?

One of the most common questions I get asked when talking to potential clients is ‘Why is SEO a monthly fee?’ There are two essential types of SEO – onsite and offsite. Onsite SEO happens mostly at the beginning of an SEO campaign – in the first month or two. While offsite SEO is a […]

Which eCommerce Platform is Best for SEO?

Are you looking to build the strongest foundation for your website by discovering which eCommerce platform is best for SEO? You’ve come to the right place. We have conducted a short study to find out the real live results of which platforms are ranking best. If you’re looking to launch an online store, either as […]

What Are SEO Keywords?

If you are a beginner to SEO, one of the most important lessons to learn is the importance of keywords and how to use them effectively. Keywords are part of what makes SEO work, giving search engines identifying phrases that they can use to find the best results. You might have heard about keywords and […]

SEO Tips for an Ecommerce Site

The success of almost any business rests on the quality of its marketing efforts – and these days, their online presence can make or break a companies’ ambitions. With ecommerce quickly becoming one of the fastest growing niches, it’s no wonder that tools such as search engines are relied upon more and more as a […]

SEO vs PPC

When it comes to online success for businesses, understanding search engine marketing is the key to thriving in the digital marketplace. While there are numerous strategies available to market your business online, a perennial debate exists between whether Search Engine Optimisation (SEO) or Pay Per Click (PPC) is more effective. SEO involves the analysis of […]

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